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Google Rollback?
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UK SEO and Internet Marketing Forums > Search Engine Optimisation(SEO) Forums > Google > Google Rollback?
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HHI Golf Guy
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« on: October 02, 2008, 07:57:04 PM »
In the past 36 hours or so I'm seeing a lot of new results across all datacenters on Google. But rather than an update it looks like a rollback. I say this because with one of the KW's I track I see a site come up in the top 10, but the site was disabled over a month ago (the home page is a message stating the site has been disabled).

After it went offline the first time Google indexed the home page and teh title tag was updated from its KW rich phrase to "Account Disabled". Soon after it dropped out of teh rankings. Now it's back with the disabled title tag.

In another KW result for a very competitive phrase a one page blog showed up in the top 5. But the blog post was made a year ago. The site also has no backlinks pointing to it.

Has anyone else noticed strange results in the past day or so?

One more thing - I went to a bunch of data centers (via IP address) to check results. But no matter what IP address I used to initiate the query the results always came from the same datacenter. Is Google now redirecting all queries based upon geo location? Note - I was NOT logged into my Google account when I tried to query through different DC's.
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ctabuk
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« Reply #1 on: October 03, 2008, 08:19:45 AM »
I'll tell you one thing I have noticed, because I'm doing 60's music in a band I spend some time doing the 'lyrics to' searches. The sites I am finding are often laden in pop up spam or have windows virus downloads - or the worst being the old 'Do you know your PC is infected with spyware' and those are seriously bad downloads for the uninitiated.  But there they all sit on page one of Google.

I have seen the disabled site - or even a redirect -I'll take a look around today.
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daniboy
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« Reply #2 on: October 03, 2008, 08:56:41 AM »
I've noticed some of my old serps come up a little and some of the newer ones (which I'd been climbing for) drop a little, but that's what I'd thought of as normal.

If it was a rollback wouldn't pages that I rank top10 for which have been made in the last week or so not exist in the index? I ask because they're still there.
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« Reply #3 on: October 03, 2008, 09:00:21 AM »
Seeing very similar results too. Perhaps Google are playing with their algo....

Interesting thoughts on the new pages Dan, guess two data sets merging?
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« Reply #4 on: October 03, 2008, 09:01:11 AM »
Further to this .com and .co.uk are showing different results to me (logged in).

http://www.google.co.uk/search?q=discount+shopping+uk&btnG=Search&meta=

http://www.google.com/search?hl=en&q=discount+shopping+uk&btnG=Search

And I'm not getting my sitelinks shown in .com either.
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daniboy
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« Reply #5 on: October 03, 2008, 09:04:21 AM »
Another one I've noticed.

Before a certain site which was non-geotargetted did equally well in .com and .co.uk, now it's a damn sight higher in .com. It wasn't like that last week. Definately a big change going on.
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« Reply #6 on: October 03, 2008, 09:24:04 AM »
Has any one noticed the huge numbers of Forum links?

Try searching for TV's and TV reviews
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HHI Golf Guy
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« Reply #7 on: October 03, 2008, 04:04:52 PM »
Quote from: daniboy on October 03, 2008, 08:56:41 AM
If it was a rollback wouldn't pages that I rank top10 for which have been made in the last week or so not exist in the index? I ask because they're still there.

Are you seeing consistent results across all datacenters?

At first I thought that the results I was seeing were from a DC that had been offline for service and the new results had not propagated to that DC yet, but that's not the case. Unfortunately, the top KW on one of our sites went from #4 to #25.

Today I'm still seeing the SERP's shuffling around a bit more than usual. Maybe whatever has been going on is not over yet.
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HHI Golf Guy
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« Reply #8 on: October 03, 2008, 04:12:52 PM »
And here's something very odd. About three days ago I added a new 3 item menu to the home page of our Hilton Head site. Google cached the page 5 hours agao, but that menu does not show on the cached page.

We also have a number of banner ads that use the rel=nofollow tag, and Google did not cache those either. I don't mind that, but I wonder why that new menu was not cached?
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daniboy
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« Reply #9 on: October 03, 2008, 04:24:07 PM »
Quote from: HHI Golf Guy on October 03, 2008, 04:04:52 PM

Are you seeing consistent results across all datacenters?

At first I thought that the results I was seeing were from a DC that had been offline for service and the new results had not propagated to that DC yet, but that's not the case. Unfortunately, the top KW on one of our sites went from #4 to #25.

Today I'm still seeing the SERP's shuffling around a bit more than usual. Maybe whatever has been going on is not over yet.

Not across all dc's, I've checked about 4 .com  .co.uk  .de   and .cz   and they're all a little different. Was better for one term in .de than .co.uk!

Well it's looking better - site links are not back in .com but still there in .co.uk - but hit the UK sites filter and I'm still top but no sitelinks. There is definately a lot of movement - climbing nicely for a lot of terms with one site - another site looks like it's getting a bit of "authority to rank" (was a struggle and now doesn't need the effort with new terms).

We'll probably find the "Sunday Filter"  Grin is being played with early.

Myself, I think I'm going give it a week or two before chasing new terms for more fragile sites of mine - ride the storm a bit and see where things land.

Quote from: HHI Golf Guy on October 03, 2008, 04:12:52 PM
And here's something very odd. About three days ago I added a new 3 item menu to the home page of our Hilton Head site. Google cached the page 5 hours agao, but that menu does not show on the cached page.

We also have a number of banner ads that use the rel=nofollow tag, and Google did not cache those either. I don't mind that, but I wonder why that new menu was not cached?

I have a Google cache date of 29 Sep 2008 05:12:50 GMT for Hilton Head site in both .com and .co.uk logged in and logged out - Nothing on that right sidebar seems to be included!
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« Reply #10 on: October 23, 2008, 08:19:06 AM »
I dont get it, why is there  a google roll back?
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« Reply #11 on: November 07, 2008, 03:35:54 PM »
Quote from: rensquared on October 23, 2008, 08:19:06 AM
I dont get it, why is there  a google roll back?

Well, they are testing something or who knows...
The important is these are not real results and show only for little.
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« Reply #12 on: November 13, 2008, 08:14:00 AM »
Quote from: BettingMatters on November 07, 2008, 03:35:54 PM
Quote from: rensquared on October 23, 2008, 08:19:06 AM
I dont get it, why is there  a google roll back?

Well, they are testing something or who knows...
The important is these are not real results and show only for little.

I see.. but this affect some of the website I know.. 

Question, this may be the cause why we experience some drop in the google rankings right?
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Matt Inertia
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« Reply #13 on: November 13, 2008, 09:22:09 AM »
In the last week I have seen big changes in my clients SERPs non of which have been for the better. The long tail results are staying the same but the competitive keywords are taking a hammering and we seem to have been knocked back a few months.

For the "heat pumps" client in my sig I had manage to get them up to 26 (not great but the domains only 5 months old) and it was looking like we'd hit the top page by crimbo but overnight the site completely disappeared from SERPs, and i mean completely from the returned results, a few days later the site appeared at 130ish. We've established some strong (not paid) links for these guys as well so I know that it isnt due to PR drops up the line.

Me and Dan analysed a load of SERPs the other day and one factor that was an issue was the increase in directory listings, job vacancy listings, ebay listings and those type of sites. It looks like a roll back of sorts and it may have just hit the UK this week.
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« Reply #14 on: November 13, 2008, 12:10:13 PM »
with regards to the heat pumps one it's probably just bouncing and will be back. 

as for the algo changes, well as you know we've been following that fairly closely and still think there's a big one coming.

the thread on webmasterworld is also fairly convincing
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