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Google says there is no "duplicate content penalty"

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Author Topic: Google says there is no "duplicate content penalty"  (Read 167 times)
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Matt Inertia
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« on: September 24, 2008, 10:54:04 AM »

Some of you may remember me being very concerned with a client who have developed a site which had LOADS of duplicate pages. Now, my main concern was a "duplicate content penalty". I very carefully picked the best version and blocked all the other pages which were duplicated. Today i read this:
http://googlewebmastercentral.blogspot.com/2008/09/demystifying-duplicate-content-penalty.html

So, duplicate content is still bad but as far as a penalty goes... it doesnt exist? The penalty comes when your duplicate page is put in the supplemental. So is this article saying that i can pinch content from somewhere else - add to it - and that page will be the chosen version of that content?

Any thoughts?
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johdue
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« Reply #1 on: September 24, 2008, 07:33:37 PM »

If we use duplicate content. our site will not index in search engine. I use some duplicate content here internetmarketingseoservices.googlepages.com/
my webpage didn't index in Google.com but after change my content the webpage was indexed within 12Hrs.
« Last Edit: September 25, 2008, 10:16:41 AM by daniboy » Logged
Azher Memon
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« Reply #2 on: September 29, 2008, 09:53:14 AM »

If we use duplicate content. our site will not index in search engine. I use some duplicate content here internetmarketingseoservices.googlepages.com/
my webpage didn't index in Google.com but after change my content the webpage was indexed within 12Hrs.

Not exactly...Lats night I have added some article to my blog from article site and I got this blog indexed by Google...
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Webnauts
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« Reply #3 on: October 01, 2008, 02:34:06 AM »

I never heard of have been confronted with any duplicated content penalty like of being banned. There are millions, if not billions of duplicated pages in Googles index.
Matt you were right though about the duplicated pages going into the supplemental hell. I would be happier if Google would just ban (de-index) the duplicated pages, instead of us needing to digg them out from the supplemental or archive index, and to have to go through the process of getting rid of them. And until we do that, to live with a loss of PageRank.

Once again I have to mention my tutorial, if someone did not read yet: http://www.seoworkers.com/seo-articles-tutorials/pagerank-sculpting.html
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pinky08
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« Reply #4 on: November 29, 2008, 03:29:52 AM »

i always doing it smart ,i duplicated and make some adjustment , it save and smart.  Grin
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Pinky love Orange
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« Reply #5 on: November 29, 2008, 07:18:19 PM »

there's no penalty, Google just picks one.  tested it several times on blog migrations, leaving dup posts up on both.

you can make sure which they pick by giving it decent linkjuice, or you can let them decide Smiley
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tonybhachu
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« Reply #6 on: December 10, 2008, 12:58:13 PM »

Hi Matt,
Interesting post which has given me some food for thought ...

I usually create content sites containing 100% unique articles. The sites have a very simple homepage with a basic navigation structure linking to the individual internal pages of my site.

Now, let's assume that I create a new website with a totally unique homepage containing some good useful content. Next, I get a heap of articles from an article directory and upload those articles to individual pages on my site. The homepage links to each one of these pages, and with each page containing essentially duplicate content taken from an article directory.

Finally, I optimise my homepage for some specific keywords, and start getting links to my site (to my homepage) based on those specific keywords.

Now what would happen in this scenario?

Would my site get indexed in Google - I'm pretty certain it would. However, would any of the internal pages of the site containing the duplicate content, get indexed? I'm not sure .... And would my site get penalised for using all this duplicate content? Again, I would expect that to be the case.

I'd be interested to hear what you guys think.
Cheers,
Tony
« Last Edit: December 10, 2008, 01:01:49 PM by tonybhachu » Logged

Matt Inertia
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« Reply #7 on: December 10, 2008, 01:13:46 PM »

Hi Tony! Hows trix?

The pages would get indexed but (in theory) these pages would all go into the supplementals and because they have been found previously would NOT appear in the results. So you would end up with a site where only the home page appears for keyword related searches (searches for specific URLs on your site would serve your duplicate articles).

This is in theory tho... Google dont seem to be too consistent with dealing with duplicate content and ive seen examples where the same content appears several times on the first page of results. A few years back, when i started my cash cow site, i stole the wiki page on "uk hip hop" ( Embarrassed ). The page ranked then and still does! So... Google still has some way to go when identifying duplicate pages and figuring out what to do with them.

Now, what i cant decide is whether the ranking factors that are normally associated with content are lost when that page is identified as a duplicate. So in your example... the home page has loads of duplicate pages linking to it... are the inbound links from these pages discounted and the relevant content still used in the ranking process? Any thoughts people?
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tonybhachu
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« Reply #8 on: December 10, 2008, 02:15:50 PM »

Hey Matt,
Things are pretty good - just planning on launching another site soon Wink

Thanks for clarifying what would happen to the pages containing duplicate content ... And you're right about inconsistencies as I have sites which contain duplicate content (they were AdSense sites I purchased some time back and I'm pretty certain that the sames sites were sold to quite a few people) which rank on page one for certain keywords (e.g. the Concrete Stain site in my sig is a perfect example).

Not sure about how the in-bound links from sites with duplicate pages would impact a site....

As you know a great strategy for getting one-way backlinks to a site is submitting articles to article directories. So what happens when I submit the same article containing a link to my main site, to hundreds of article directories. Does my main site get penalised in any way for having inbound links from all these articles containing duplicate content? Or perhaps these inbound links are discounted and my site gets ranked for its own original content alone as you mentioned.

The thing is, submitting articles is a proven strategy of getting back-links to a site and improving your SERPs which suggests that the duplicate content penalty perhaps only applies if you have duplicate content on your own site (i.e. multiple pages having the same content on your site) and not neccessarily linking back to your site from sites containing duplicate content.

Kind regards,
Tony
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Matt Inertia
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« Reply #9 on: December 10, 2008, 02:41:15 PM »

The best course of action with articles is to make every submission unique and not have them on your own site. But! Thats a lot of work! So just do as many as you can and submit those (but dont have them on your own site).

Another option is to add a very concise, big article to your site, wait for that to be indexed and then submit a condensed version to the article site. You then add a link back to your site along the lines of "read the full article here". That should also encourage people to visit you if they want to read the full article. This is probably a better way to go if its an article sites that's actually gonna send you some visitors.

I think that the links wont be worth as much from duplicates but arent fully discounted so are worth having. It works for a lot of people so why not!?
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tonybhachu
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« Reply #10 on: December 10, 2008, 03:16:52 PM »

The best course of action with articles is to make every submission unique and not have them on your own site. But! Thats a lot of work! So just do as many as you can and submit those (but dont have them on your own site).

That's pretty much what I've been doing with my own content sites - unique content all the way. Obviously it is a lot of work so always looking at ways to speed up and refine the process ...

Cheers,
Tony
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poppaippi
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« Reply #11 on: December 17, 2008, 04:57:28 PM »

you should not duplicate content
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